Hi, I’m Maria
I am a collaborative, tenacious problem solver focused on the intersection of user needs and business goals.
A Banking App Savings Game
Saving money is hard. I created a savings feature to fit into an existing banking app and turn building savings into a game.
“I like that it’s showing me the big picture impact of small spending decisions over time.”
An E-Commerce Website Redesign
A small business outgrew its website. My redesign centers e-commerce and improves information architecture so the site can evolve with the business.
“Your project is wonderful. Thank you so much and we think you did an incredible job.”
A Closet Management App
A closet full of stuff and nothing to wear. Why did I just buy yet another black sweater? What goes with those pants again?
An app to help people tame their closets with minimal work upfront.
“Ooooh. Can you make this for real, please?”
A Website to Humanize Insurance
People do not trust insurance companies and dread the process of buying insurance. This concept design aims to overcome that, and earn users’ trust.
“I was surprised that nothing felt sinister.”
E-Commerce Purchasing Taskflow Redesign
I redesigned the purchasing taskflow to give the customers more options when the item they want is out of stock.
Business impact:
- Increased range of products without impact on cashflow
- Improved communication with customers
- Decreased customer support needs
Case study coming soon
Modular Website Design & Build
I created a modular, flexible, minimal website to house a body of work from the illustrator’s lifetime.
Business impact:
- Ease of content management put client in control
- Flexible structure for any amount of content
- Art for sale connected to related work for more sales
Case study coming soon